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Hypoallergenic kibble with fish as the only meat protein. This tasty complete dry food is enriched with rice barley, vitamins & minerals. Suitable for dogs with sensitive digestions.
James Wellbeloved Hypoallergenic Fish & Rice is a complete dog kibble made with great tasting ocean white fish, enriched with fish oil and fish stock, and wholesome rice.

This dry food is made using just one source of animal protein as well as carefully selected carbohydrate sources. The peas and chicory add important dietary fibre and the yucca extract can help to reduce stool odour. Natural chicory inulin is a prebiotic which encourages good gut bacterial. This pure, natural dry dog food is suitable for dogs with food intolerances or sensitive digestive systems because James Wellbeloved dry dog food is free from many of the ingredients which can cause food reactions. It is hypo-allergenic, made without beef, pork, soya, wheat gluten, or wheat and free from eggs, dairy products, and any artificial colours and preservatives.

James Wellbeloved Adult – Fish & Rice is a balanced dog food made with specially selected wholesome, natural ingredients which provide your pet with nutritional goodness:
James Wellbeloved avoids using many of the ingredients renowned for causing food intolerances. This means James Wellbeloved cat and dog food and treats do not contain beef, pork, wheat or wheat gluten, dairy products, eggs or soya.
WHY IS A NATURAL DIET A GREAT CHOICE FOR MY DOG?
Inspired by nature, our wholesome, tasty recipes will keep your dog full of energy and loving life for years to come. And while you can feel good about giving them nature’s best, they’ll enjoy:
WHY IS JAMES WELLBELOVED THE BEST DOG FOOD FOR MY DOG?
James Wellbeloved sees pet nutrition differently than other brands. We believe that the foundation of good health can be found in nature and a hypoallergenic diet. That’s why we make our food with high-quality ingredients full of natural goodness and always exclude artificial additives. Furthermore, our food is hypoallergenic to help support pets with food allergies and intolerances, as well as those with sensitive skin and digestion more generally. That means we always exclude common allergens (beef, pork, soya, eggs, dairy and wheat) and only ever use one animal protein per recipe so you can be sure to find a recipe that agrees with them.
DO I NEED TO BUY WET DOG FOOD AS WELL AS DRY?
Our dry dog food is complete and balanced, so there is no need to add wet, however your day may prefer the addition of our wet food. So feel free to mix them together to add to their enjoyment. For advice on what quantities to feed them, see our feeding guides.
DO YOU MAKE PUPPY FOOD?
Of course – we believe a naturally healthy diet should start as early as possible. Our puppy food is nutritionally balanced and is gentle on their developing digestion. And we have both grain-free and rice-based recipes so you can choose the best food to suit your puppy.
IS THERE A DIFFERENCE BETWEEN ALLERGIES AND FOOD INTOLERANCE IN DOGS?
Both dogs and cats can react badly to ingredients in their food, but only some are allergic reactions. In an allergic reaction the food triggers the body’s immune response system sometimes resulting in symptoms such as itchy skin and upset tummies. But some dogs and cats can have adverse food reactions not caused by an immune response that can also lead to the same symptoms.
HOW DOES HOMEMADE FOOD COMPARE TO JAMES WELLBELOVED DOG FOOD?
James Wellbeloved food is complete and balanced and contains all the nutrients your pet needs to thrive. It has been carefully prepared and cooked in our own factory and then tested to ensure it is safe for your pet. Many owners feed table scraps but these shouldn’t exceed 5% of the pet’s daily calorie intake.
CAN I SWITCH MY DOG TO JAMES WELLBELOVED DRY DOG FOOD STRAIGHTAWAY?
Your dog’s digestive system isn’t as quick as yours at adapting when switching diets. So, to avoid them getting an upset tummy we recommend gradually introducing James Wellbeloved or any new food slowly over the course of 5-7 days.
We suggest:
Don’t forget, you can still give them our wet dog food as well to add to their enjoyment.

Ingredients:
Dried fish protein* (20%), barley*, naked oats*, brown rice* (13%), white rice* (13%), whole linseed* (3.9%), fish stock, poultry fat*, dried peas*, fish oil, alfalfa meal*, minerals, chicory pulp*, seaweed* (0.5%), chicory extract* (0.1%), yucca extract* (0.02%). *Natural ingredient.
Additives per kg:
Nutritional additives:
Vitamin D3 (1400 IU), copper [as copper (II) sulphate pentahydrate] (6mg), iron [as iron (II) sulphate monohydrate] (40mg), vitamin A (15,000 IU), vitamin E (165mg).
Technological additives:
Antioxidants - tocopherol extracts from vegetable oils.
Analytical constituents
| protein | 22.4 % |
| fat | 11.5 % |
| fibre | 2.7 % |
| ash | 7.6 % |
| omega-3 fats | 1.6 % |
| omega-6 fats | 2.5 % |
| food energy | 360.0 kcal/100 g |
Feeding recommendation:
James Wellbeloved Adult Hypoallergenic Fish & Rice is a complete dry food for dogs.
| Weight of Dog | Daily serving (g) | |
| 1 - 3 hours activity per day | 3+ hours activity per day | |
| 5kg | 90 - 100 | 100 - 110 |
| 10kg | 150 - 165 | 170 - 190 |
| 15kg | 200 - 220 | 230 - 255 |
| 25kg | 295 - 325 | 340 - 375 |
| 40kg | 420 - 460 | 485 - 535 |
If mixing James Wellbeloved dry and wet food, reduce the recommended amount of dry food by 25g for each 100g of wet food. Account for the calories coming from treats. Feeding amounts are intended as guidelines only. Adjust the amount of food according to the age, size and activity level of your dog. Introduce new food gradually when switching diets. Fresh water should always be available. Store in a cool dry place.
Rating summary
5
Customer reviews
★★★★★
[I received this product in exchange for my honest review] All 3 of my dogs went crazy for this food it was ready within minutes! Great ingredients, it’s hypoallergenic and the bag is recyclable. The James Wellbeloved rice and fish dry food offers benefits with a healthy digestion, healthy coat&skin, and boots the immune system wich is a great suport for an adult dog! The food comes at a great price and it’s worth every penny as not only it’s great for my dogs they also love it and can’t wait f
★★★★★
[I received this product in exchange for my honest review] Really pleased with this dog food. My dog absolutely loves it and is excited for mealtimes. The food looks good quality, is easy to serve with the resealable bag and has agreed with her stomach since the switch. We will be buying this dog food again as she has really enjoyed it
★★★★★
[I received this product in exchange for my honest review] my dog loves this dry food mixed with her wet she cannot eat it quick enough it is easy for her to digest in handy bags that make it simple to portion it is great on her stomach and gentle enough not to cause any issues
★★★★★
[I received this product in exchange for my honest review] My two boys absolutely love this food. It does have quite a strong fishy smell but they both love fish so that's not a problem for us. They practically wolfed it down and left their bowls completely empty. Even my very picky eater can't get enough of it, which says a lot. Really happy with how well they've taken to it.
★★★★★
[I received this product in exchange for my honest review] My dogo jumped straight into this, he is somewhat of a fussy eater but was loving it. The size is great for my dog as he struggles with larger kibble. It is a little stinky when you open the bag but it does disappear quite quickly. Great product overall.
★★★★★
[I received this product in exchange for my honest review] I have two French bulldogs who both really enjoy this food. It fits what they need for their diet and comes in a good variety of flavours. It’s well packaged in a what looks like a higher end brand. We’re happy
★★★★★
Our dogs love this product, they have this mixed in with their raw meat and it goes down very well.
★★★★☆
My dobermann loves it, he poos a bit less than when on burns, but the smell.... I don't like fish but the wife does, even she can't stand the overpowering smell, it makes me heave,
★★★★★
Perfect food for a healthy coat and a happy hound! My dogs love it! Rapid delivery & great rewards.
★★★★★
Our lurcher loves this food , gobbles up twice a day
★★★★★
Have used this product previously with satisfaction, my dog seems to enjoy it and their coats feel and look good, my Boots has a very glossy coat now.
★★★★★
A nice sized dry kibble. The dogs seem to love its flavour. Fantastic shiny, glossy dog coats. Also makes the end product firm and easy to dispose of.